Softmor Inc - Technology Division of Dozier Holdings Group

DHG TECHNOLOGY DIVISION

Softmor, Inc.

Software development and technology solutions powering the future of athlete success

Our Mission

Softmor, Inc. is the technology arm of Dozier Holdings Group, focused on developing innovative software solutions that empower athletes to maximize their potential both on and off the field.

Our flagship product, ATHLYNX, represents the complete athlete ecosystem - combining social networking, NIL deal management, secure messaging, performance analytics, and career development tools into one unified platform.

7+
Platform Products
6
White-Label Apps

Mobile First

Native iOS & Android apps

Secure

End-to-end encryption

AI Powered

Smart recommendations

Global Scale

Cloud infrastructure

White-Label Sport Apps

Customized ATHLYNX experiences for specific sports and communities

Court Kings

Basketball

Gridiron Nexus

Football

Pitch Pulse

Soccer

🎣

Reel Masters

Fishing

✝️

Faith & Sport

Faith-Based

Military Athletes

Veterans

ATHLYNX

The Athlete's Playbook

The complete ecosystem for modern athletes. Connect with brands, manage NIL deals, network with other athletes, track performance, and build your career - all in one platform.

Social Network
NIL Deals
Messaging
Analytics
Compliance

Softmor Videos

See our technology in action

BRAND

Softmor — Driving Digital Tomorrow

Official Softmor brand intro animation

TECH

Softmor Data Center Infrastructure

Futuristic server room & enterprise compute